• What Husaberg offers
• Financial Requirements
• Become a Husaberg Dealer

Husaberg’s goal is to have enthusiastic dealers who share our passion for pure and innovative off-road racing; who want to profit from the future success of Husaberg.

BRAND FACTS/BASIC BRAND VALUES

PURE ENDURO - Husaberg is the only brand that solely focuses on developing and producing Enduro competition motorcycles.
RIDEABILITY – Weight reduction for easiest handling.
INNOVATION – perfect understanding, trendsetting technology.  
COMPETITION – from racers, for racers. 
SWEDEN – born in Sweden, produced in Austria. Competence, passion and the highest quality.

BACKGROUND

The Swedish motorcycle brand Husaberg has stood for uncompromising Enduro racing machines since 1988 and originated from a deep passion for off-road sports in the forests of Sweden.  Husaberg is now owned by the KTM AG.  Husaberg products will continue to be developed in Sweden but will be manufactured in Mattighofen.

Husaberg History

1988 | Husaberg was founded and in February the first prototype was presented
1989 | European Championship title on the Husaberg FE 501
1995 | Husaberg was purchased by KTM-Sportmotorcycle AG
2003 | Series production in Mattighofen
2008 | September: Launch of a revolutionary new generation of Husaberg Enduro bikes
2010 | For the first time in its history Husaberg adds 2-stroke models to its model range
2012 | Husaberg presents a new model generation, redesigned from scratch, which finally offers at least one 2-stroke and 4-stroke model per Enduro competition class. And the success story continues.

RACING ACHIEVEMENTS

Individual Champions (riders)
Joel Smets, Husaberg FC500, 1995, 1997, 1998
Jimmie Eriksson, Husaberg FE501, 1989 (European Champion)
Jimmie Eriksson, Husaberg FE501, 1990
Kent Karlsson, Husaberg FE350 1991
Jaroslav Katrinak, Husaberg FE501 1991
Anders Eriksson, Husaberg FE350 1995
Peter Jansson, Husaberg FE501 1996
Björne Carlsson, Husaberg FE400e 1998
Joakim Ljunggren, Husaberg FE450e 2006, 2007
Oriol Mena, Husaberg FE450 2009
Mathias Bellino, Husaberg FE 450 2012
Pierre-Alexandre Renet, Husaberg FE 450 2012

Manufacturers Championships (Make = Husaberg)
Enduro, 250cc, 1990
Enduro, 350cc, 1991
Enduro, 250cc, 1991
Enduro, 350cc, 1995
Motocross, 500cc, 1995
Enduro, 400cc 4T,  1998
Motocross, 500cc, 1998

GOAL

The goal is to give the legendary motorcycle brand Husaberg new life, vitality and modernity, to give it a makeover in our modern era.

Husaberg Strategy

- To build motorcycles derived from or near to motorsports
- To renew a high innovation rate
- Steady growth and qualitative  improvement of the dealer network
- Expansion of Related Products
- Motorsports as a key marketing tool
- Recognizing new market trends by being as close to the customers as possible
- Efficient organizational structure
- Integrated, corporate-wide planning processes
- Controlled information flow between Husaberg and the dealer network